Est. 1999 · 969 West Wen Yi Road, China
When you think of Alibaba Group, domain registration probably isn't the first thing that comes to mind. But behind the e-commerce empire that connects millions of buyers and sellers worldwide sits a surprisingly substantial domain registration operation — one that emerged from a strategic acquisition and now serves as a key component of their cloud computing platform.
Alibaba's journey into the domain space began with a calculated move in 2009. The company acquired HiChina, China's largest domain registration service and web hosting company at the time. Rather than treating it as a side business, Alibaba integrated HiChina into what would become Alibaba Cloud, transforming a regional domain registrar into part of a global cloud infrastructure platform.
What makes Alibaba's approach to domain registration unique is how tightly it's woven into their broader ecosystem. This isn't just another registrar competing on price — it's domain registration built for businesses that are already living in the Alibaba universe. Whether you're an entrepreneur selling on Alibaba.com, a developer using Alibaba Cloud services, or a company building their digital presence, their domain registration platform is designed to integrate seamlessly with the rest of their technology stack.
Today, operating through Alibaba Cloud Computing (Beijing) Co., Ltd. as an ICANN-accredited registrar with IANA ID 420, Alibaba manages over 7.2 million domains according to dnschkr data — representing a 2.81% market share in the global domain registration market. The company operates under brands including alibaba-cloud-dns and alibaba-cloud-hichina, maintaining the heritage of that original HiChina acquisition while building it into something much larger.
From their headquarters in Hangzhou, China, Alibaba's 126,661 employees support a mission "to make it easy to do business anywhere" — and their domain registration services play a direct role in that vision, helping businesses establish their online presence as part of a complete digital commerce solution.
Total Domains
7,313,421
Market Share
2.83%
Brands
2
Brand | Domains | Market Share |
|---|---|---|
| Alibaba Cloud (HiChina) | 4,293,970 | 1.66% |
| Alibaba Cloud DNS | 3,019,451 | 1.17% |
6,583,883 domains
2.55% market share
5,735,428 domains
2.22% market share
5,226,951 domains
2.02% market share
4,777,267 domains
1.85% market share
10,315,236 domains
3.99% market share
3,102,174 domains
1.20% market share
Domain counts and market share percentages are based on our analysis of DNS zone files and may not represent total domains under management.