.target Brand TLD
The .target TLD is a brand-specific top-level domain operated by Target Corporation, exclusively used to support its online presence, brand protection, and customer-facing digital platforms. It was created under ICANN’s new gTLD program to reinforce Target’s brand identity and digital strategy.
Restricted to Target Corporation and its authorized subsidiaries; not open for public registration.
.target Domain Overview
The .target extension is a brand top-level domain in the Domain Name System (DNS). It is managed by Target Domain Holdings, LLC. .target was introduced in 2016. There are currently 153 domains registered under this extension. DNSSEC adoption stands at 0.7%.
Registration Info
Registration pricing for .target is not publicly listed. Brand TLDs are typically restricted to the owning organization.
Security Features
- DNSSEC
What Is the History of .target?
The .target domain was applied for by Target Domain Holdings, LLC, a subsidiary of Target Corporation, as part of ICANN’s new gTLD program. It was delegated on July 21, 2016, and is intended for internal corporate use, including retail websites, customer portals, and brand protection initiatives.
Did you know?
Brand TLDs like .target are part of ICANN's New gTLD Program launched in 2012, which expanded the domain namespace beyond traditional TLDs.
What Is .target Used For?
The .target TLD is commonly used for the following purposes:
Brand protection
Corporate subsidiaries
Online retail platforms
Customer-facing portals
Marketing campaigns
Internal systems
How Many .target Domains Are Registered?
Total Registrations
153
DNSSEC Adoption
0.7%
How Does .target Compare?
| Metric | Value |
|---|---|
| Extension | .target |
| Type | Brand TLD |
| Total Registrations | 153 |
| DNSSEC Adoption | 0.7% |
| Registration Price | Contact registrar |
| Renewal Price | Contact registrar |
| Registry Operator | Target Domain Holdings, LLC |
| Introduced | 2016-07-21 |
| Restrictions | Restricted to Target Corporation and its authorized subsidiaries; not open for public registration. |
How Available Are .target Domain Names?
Registration density analysis for .target domains by character length. Currently 124 domains are registered across all lengths.
Total Registered
124
Peak Saturation
0.03%
3-char names
DNSSEC Adoption
0.8%
Top Provider
UltraDNS
| Length | Registered | % Full | Density |
|---|---|---|---|
| 3 chars | 6 | 0.03% | |
| 4 chars | 13 | <0.01% | |
| 5 chars | 12 | <0.01% | |
| 6 chars | 10 | <0.01% | |
| 7 chars | 22 | <0.01% | |
| 8 chars | 15 | <0.01% | |
| 9 chars | 12 | <0.01% | |
| 10 chars | 13 | <0.01% | |
| 11 chars | 15 | <0.01% | |
| 12 chars | 6 | <0.01% |
Top DNS Providers
Updated daily from zone file analysis. Alpha density = registered / 26^length.
Compare across all TLDs →How Do I Register a .target Domain?
Eligibility
Registration is restricted to Target Corporation and its authorized subsidiaries. No public registration is permitted.
Restricted TLD
This is a brand TLD exclusively controlled by Target Domain Holdings, LLC. It is not available for public registration.
Registration Process
- Choose an accredited domain registrar that offers .target domains
- Check domain availability using the registrar's search tool
- Complete the registration process and provide required information
- Pay the registration fee (typically )
- Manage your domain settings through your registrar's control panel
Frequently Asked Questions
How Is This .target Data Compiled?
DNSChkr maintains a comprehensive TLD directory covering all 1,900+ active top-level domains. The data on this page combines multiple authoritative sources to provide information not found in standard TLD listings.
Zone File Analysis
Domain registration counts and density analysis are computed daily from TLD zone files, providing accurate registration statistics rather than estimates.
DNSSEC Adoption Tracking
DNSSEC deployment percentages are measured by scanning actual DNS records across all registered domains in each TLD zone.
Registrar Price Monitoring
Registration, renewal, and transfer prices are checked hourly across multiple accredited registrars and compared automatically.
Provider Market Share
DNS provider distribution is calculated from nameserver records, showing which hosting providers serve the most domains in each TLD.
Use DNSChkr tools to inspect any .target domain: run a full DNS health check, check DNS propagation, look up WHOIS records, or verify email authentication.
Disclaimer: The information on this page is sourced from IANA, ICANN, and respective registry operator publications, then structured and formatted with the assistance of AI. While accuracy is a priority, details such as pricing, registration requirements, and policies may change. Always verify with the official registry or an accredited registrar before making registration decisions.