Comprehensive information about all top-level domains (TLDs) including generic, country code, and brand-specific domains.
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The .nowtv TLD is a brand-specific domain operated by Starbucks (HK) Limited, originally intended to support the now TV pay TV service in Hong Kong. It is not open for public registration and is used to secure and strengthen the digital identity of the now TV brand, which provides IPTV services with over 180 channels including exclusive branded content.
Restricted to Starbucks (HK) Limited and authorized entities associated with the now TV brand
Registration pricing for .nowtv is not publicly listed. Brand TLDs are typically restricted to the owning organization.
The .nowtv domain was applied for under ICANN’s New gTLD Program by Starbucks (HK) Limited in 2012. It was delegated to Starbucks (HK) Limited on April 29, 2016, with Identity Digital providing technical registry services. Although the TLD was proposed for broader use, Starbucks confirmed it would not be open to external registrations.
Brand TLDs like .nowtv are part of ICANN's New gTLD Program launched in 2012, which expanded the domain namespace beyond traditional TLDs.
The .nowtv TLD is commonly used for the following purposes:
3
Not available for public registration; exclusively for Starbucks (HK) Limited and approved entities related to the now TV service
This is a brand TLD exclusively controlled by Starbucks (HK) Limited. It is not available for public registration.
Disclaimer: The information on this page is sourced from IANA, ICANN, and respective registry operator publications, then structured and formatted with the assistance of AI. While I strive for accuracy, details such as pricing, registration requirements, and policies may change. Always verify with the official registry or an accredited registrar before making registration decisions.