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.fire Brand TLD

The .fire TLD is a brand-specific domain managed by Amazon Registry Services, Inc., an Amazon subsidiary. It was created under ICANN’s new gTLD program to support Amazon’s digital ecosystem, particularly around its Kindle Fire product line and related services.

Registry:Amazon Registry Services, Inc.
Introduced:2016-06-07
Updated:Apr 29, 2026
Restrictions:

Restricted to Amazon and its authorized entities; not available for public registration.

.fire Domain Overview

The .fire extension is a brand top-level domain in the Domain Name System (DNS). It is managed by Amazon Registry Services, Inc.. .fire was introduced in 2016. There are currently 5 domains registered under this extension. DNSSEC adoption stands at 20.0%.

Registration Info

Registration pricing for .fire is not publicly listed. Brand TLDs are typically restricted to the owning organization.

Security Features

  • DNSSEC
  • CAA Record Support

What Is the History of .fire?

The .fire domain was applied for by Amazon in 2012 as part of ICANN’s new gTLD program and officially delegated on June 7, 2016. It was introduced to strengthen Amazon’s brand presence online, particularly in connection with its Kindle Fire devices and associated digital services.

Did you know?

Brand TLDs like .fire are part of ICANN's New gTLD Program launched in 2012, which expanded the domain namespace beyond traditional TLDs.

What Is .fire Used For?

The .fire TLD is commonly used for the following purposes:

Brand protection

Product landing pages

Customer support portals

Digital content distribution

Marketing campaigns

How Many .fire Domains Are Registered?

Total Registrations

5

DNSSEC Adoption

20.0%

How Does .fire Compare?

MetricValue
Extension.fire
TypeBrand TLD
Total Registrations5
DNSSEC Adoption20.0%
Registration PriceContact registrar
Renewal PriceContact registrar
Registry OperatorAmazon Registry Services, Inc.
Introduced2016-06-07
RestrictionsRestricted to Amazon and its authorized entities; not available for public registration.

How Available Are .fire Domain Names?

Registration density analysis for .fire domains by character length. Currently 1 domains are registered across all lengths.

Total Registered

1

Peak Saturation

0.01%

3-char names

DNSSEC Adoption

100.0%

Top Provider

LengthRegistered% FullDensity
3 chars10.01%

Updated daily from zone file analysis. Alpha density = registered / 26^length.

Compare across all TLDs →

How Do I Register a .fire Domain?

Eligibility

Not available for public use; restricted to Amazon and its authorized subsidiaries and affiliates

Restricted TLD

This is a brand TLD exclusively controlled by Amazon Registry Services, Inc.. It is not available for public registration.

Registration Process

  1. Choose an accredited domain registrar that offers .fire domains
  2. Check domain availability using the registrar's search tool
  3. Complete the registration process and provide required information
  4. Pay the registration fee (typically )
  5. Manage your domain settings through your registrar's control panel

Frequently Asked Questions

How Is This .fire Data Compiled?

DNS Checker maintains a comprehensive TLD directory covering all 1,900+ active top-level domains. The data on this page combines multiple authoritative sources to provide information not found in standard TLD listings.

Zone File Analysis

Domain registration counts and density analysis are computed daily from TLD zone files, providing accurate registration statistics rather than estimates.

DNSSEC Adoption Tracking

DNSSEC deployment percentages are measured by scanning actual DNS records across all registered domains in each TLD zone.

Registrar Price Monitoring

Registration, renewal, and transfer prices are checked hourly across multiple accredited registrars and compared automatically.

Provider Market Share

DNS provider distribution is calculated from nameserver records, showing which hosting providers serve the most domains in each TLD.

Use DNS Checker tools to inspect any .fire domain: run a full DNS health check, check DNS propagation, look up WHOIS records, or verify email authentication.

Disclaimer: The information on this page is sourced from IANA, ICANN, and respective registry operator publications, then structured and formatted with the assistance of AI. While accuracy is a priority, details such as pricing, registration requirements, and policies may change. Always verify with the official registry or an accredited registrar before making registration decisions.